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Introducing New Products

introduce new productsWhen introducing a new product to the market place, it is essential to evaluate all aspects of the development process to ensure there are no problems during the process, and that your product is a success when launched. Market research should be undertaken at the very beginning of the process to establish if there is a need for your new product, the features it should include, what price you should charge for the product and where to distribute it. Without identifying this key information, you are risking introducing a product that your customers simply do not want, and will therefore not buy it.

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  Designing a Winning Product
  Creating Awareness of Your Business


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The STILTWALK® process is where we identify, investigate, innovate, implement and improve your organisations strategy, offering you guidance, direction and support on your path to success. We provide you with knowledge, experience and advice to help you create a vision, examine and explore available opportunities within your market, deliver a successful product life cycle, improve the teamwork within your organisation and formulate a focus area for the future, in order to achieve continuous growth.

We are based in the Darlington, Durham and Newcastle areas of the Northeast of England, but operate throughout the UK, Europe and the US on projects large and small.